By From left to right: Conrad Kramer, Kim Beverett, and Ari Weinstein of Software Applications Incorporated.
AI chatbots like ChatGPT have, to date, been fairly impersonal, existing outside of the apps and data that we use every day. A new startup by three ex-Apple employees called Software Applications Incorporated hopes to change that.
The company’s CEO, Ari Weinstein, is a repeat founder, having sold his last startup, the iOS automation app Workflow, to Apple in 2017 alongside co-founder and CTO Conrad Kramer. This time, the two have been joined by Kim Beverett, a 10-year Apple vet who was onstage at this year’s WWDC and previously oversaw product management for various teams, including Safari, Messages, FaceTime, and user privacy.
In their first interview since leaving Apple to start something new, the trio tells me that their focus is on…