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Illustration by Alex Castro / The Verge
Traffic got you down? If the idea of locking your car keys in a drawer and using alternate means of transportation sounds intriguing, Uber has the challenge for you. Today, the ridehailing company announced the One Less Car trial, in which 175 people in the US and Canada will be selected to ditch their cars for five weeks in exchange for cash and credits to be put toward other travel modes.
Call it a gimmick or a PR stunt, Uber says the aim is to highlight the high costs of personal car ownership, as well as all the external effects on our health and the cities where we live. Uber has long advocated for fewer cars on the road — even as studies have shown that the app-based ridehailing industry has intensified traffic congestion in…